Sketchbook

Monday, January 14, 2013

Unusual and retro packaging

These two illustrations were for marketing articles. The retro one above was for an article about A-brands not distinguishing themselves from supermarket brands anymore, except for their history and authenticity. So I made up some extra bit of history for Captain Iglo, Red Bull and Senseo pads.
The other illustration, Chanel, is a little older and I'm having a hard time remembering what it was about exactly. Something to do with companies selling similar products but marketing them differently. Where it's no exception that a company with an posh name also has a budget line. Hence Eay de Cheapeau with it's distinct cheapo packaging.