Tuesday, February 19, 2013
Monday, January 14, 2013
Labels: Tijdschrift voor Marketing
Monday, January 7, 2013
Labels: Parool PS
|These two illustrations were for marketing articles. The retro one above was for an article about A-brands not distinguishing themselves from supermarket brands anymore, except for their history and authenticity. So I made up some extra bit of history for Captain Iglo, Red Bull and Senseo pads.|
The other illustration, Chanel, is a little older and I'm having a hard time remembering what it was about exactly. Something to do with companies selling similar products but marketing them differently. Where it's no exception that a company with an posh name also has a budget line. Hence Eay de Cheapeau with it's distinct cheapo packaging.
|This weekend in Parool's PS. My illustrations on Project X, parties that get out of control due to thousands of people showing up uninvited. Like it happened in Haren, where a girl was having a birthday party. Due to having made an open event on Facebook she eventually had over 250.000 invitees. It all ended in massive looting and riot control.|